Wellness

Forever Living: Products And Profits

Forever Living is a 30 year old multi-billion dollar company. It has networks in over 145 countries. The company manufactures wellness products that capitalize on the health benefits of the aloe vera plant. It shares the benefits of its products all over the world through the multi-level-marketing system. Over 9.5 million distributors across the globe have joined up with Forever Living.

The Pros

One, the distributor gets free sales training as part of their distributorship. This is a way to improve one’s networking and social skills. It is a plus when you want not just professional but personal development. Second, there is access to sell imported natural-based products with marketing support from a well-established company. It becomes easier to sell when there is advertising support and brand recall for the products. Third, earnings come from helping other people succeed. The multi-level aspect means you earn not just on your sales, but on the sales of others you introduce to the business so your earning potential is greater.

The Cons

One, the products are more expensive compared to other comparable herbal products sold in the market. Second, it takes time to build a successful network because most people won’t want to do this as a business. It also takes time to train people and you need to develop leadership skills to retain their commitment to the group. Third, there is fee for being a distributor, but you need to pay $372 for the ‘business pak’ and have a minimum purchase order. The Forever Living scam tag probably comes from the fact that this investment has to be made.

The Verdict

The Forever Living scam idea is a myth. Sure the products won’t suit everyone, and neither will the business, but that doesn’t make it a scam.

You can purchase the products at retail pricing for those who don’t want to access the business opportunity.

It is true that there are no guarantees of a return on your investment, but then again even with other start-up businesses, there is no assurance of success either. You are doing the advertising, marketing, and selling on behalf of the company so it is important to understand the value in the products, and how to get others to experience that value too.

You will need to begin with people you already know so you can practice safely, but to grow a big business with a steady, residual and growing income you will also need to expand your networks and connect with others who may be interested in your business too. Make sure you plan for your marketing to do this.

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